Koo is an entirely Indian app with Indian investors, another Indian version of twitter. Koo is a fully Atma Nirbhar app with Indian founders and Indian registration. It has over one million downloads on Google Play Store.
Aprameya also said that 95 per cent of Koo’s users log in through their mobile phones in a tweet.
- One can share their views, video and follow other users on the platform
- Koo was launched ten months back as part of India’s Atma Nirbhar Bharat App Innovation Challenge
- It can be used on both Android and iOS devices
Koo app gains a big push from IT ministries in the country during the ongoing scuffle between Twitter and the Indian government. This was over the blocking of tweets accounts related to farmer’s protest.
This app has similarities with Twitter, having a yellow bird as its logo in contrast to the blue bird of Twitter. Koo app allows people to make a post in their own language.
The languages supported at the moment are English, Hindi, Kannada, Telugu, Marathi, Bengali, Malayalam, Oriya, Punjabi, Assamese, and Gujarati.
Bombinate Technologies Pvt Ltd, domiciled in India, owns the app. The exit procedure went through required checks and clarifications before completion. This happened due to increased Chinese investors’ restrictions in India
This Indian app also has a Chinese connection. Koo announced that one of its Chinese investors-Shunwei Capital has exited. The investment firm had invested in the company’s earlier brand-Vokal, the homegrown microblogging app.
Twitter vs Koo
Koo is the Indian replacement of Twitter, and has gained some famous followers in recent days. Twitter is ardently used by the Prime Minister and his Cabinet ministers to communicate with the public.
Twitter has 17.5 million users, while Koo has 3.5 million users.
Interestingly, Koo’s co-founder Aprameya Radhakrishna took to Twitter to highlight the rising popularity of the platform.
One of the prominent differences between Koo and Twitter is that the former offers services in various local languages. This allows many Indians to use the platform with ease.
Showing striking similarities with Twitter, this desi app claims to be designed with new features. Intended to protect the privacy of Indians, the app is being regulated under section 43A of the IT Act.
According to Koo, only that information users themselves share is filled in on the public profile page. This information is available to the public.
Twitter further highlighted that suspended accounts would continue to be available outside of India. It doesn’t believe that the actions they have been “directed to take are consistent with Indian law”.
The platform also stated that it would continue to advocate for the right of free expression on behalf of the people they serve.
Koo will take a maximum of 2-3 years to mature unless the entire government directory withdraws from Twitter and shifts to Koo.
While Koo has been the latest Indian app to rise in fame as a replacement of Twitter, it is certainly not the only one. The “Tooter” app gained popularity by presenting itself as a “Swadeshi” alternative but didn’t stick around for long.
However, shortly after claims that this app is funded by the Chinese and is leaking personal data, people started switching back to Twitter.
Koo stepped forward to address these claims and keep the pieces of information of users safe. The app runs its data and associated servers out of India.
According to French security research, Koo is not very safe. Currently, is leaking a lot of sensitive user information. This includes email id, phone numbers, and dates of birth.
In my opinion, banning Twitter in the country is not a feasible option. Media publications and other famous personalities rely heavily on Twitter to make official announcements. So banning is more like cutting direct ties with the consumers.
Only the time will tell about the performance, users’ interest, and safety of the Koo app and whether it’ll impact the Indian public.
Related video: How to create Koo account?