Home » Latest Blogs » Apple’s Spring Loaded Event 2021: Everything you need to know

Apple’s Spring Loaded Event 2021: Everything you need to know

Apple's Spring Loaded Event Featured Image

Hola, folks! Hope everyone is doing great. It has been a tough time for all due to the ongoing pandemic, as we all know. But technology is growing day by day, and it doesn’t seem to slow its growth pace. Recently, the tech giant Apple Inc. held its first media event, “Spring Loaded”, for the year 2021 and created a buzz around the world with its new line-up of products. This live coverage was hosted at Apple Park, Cupertino, CA.

The live event started with a colourful trail; was it just an animation or hinted at something else!

More prominently, and hearing the rumours, we may say that there must be something colourful launching.

As the tradition goes, before the launch event, the Apple Store was down. No! there weren’t any issues; Apple does this at every launch event to update their product portfolio as soon as they are launched. Till the event gets packed up, the Apple Store is back again.

What a great idea to build hype! Just Apple marketing skills!

Highlights

  • iMac 2021
  • iPad Pro 2021
  • Purple iPhone 12
  • Air Tag
  • 4K Apple TV
  • Apple Card & Card Family
Apple_Spring_Event_Colourful_trail
Some new services featured by apple:

Alongside the long list of products, Apple also announced their Podcasts Subscriptions and the Apple Card Family.

It is a paid service like Amazon Audible and Spotify Podcasts. It seems that like every other brand Apple is trying to align all their users in the same ecosystem with its wide range of products and in-built services.

The Apple Card Family is a joint expenditure management service that allows you to earn daily cash and keep track of every family member’s expenses safely and securely.

Check for the Best Budget Laptops for 2021
Thinking about the Environment:

Lastly, Apple CEO Tim Cook also talked about how their brand is concerned about mother nature and the environment.

They utilize recycled materials to build their products and try to build Apple as a ‘carbon neutral’ brand until 2030.

From the last event, we already know that they skipped shipping the charger brick and the in-ear earphones to reduce plastic waste and moved forward to paper packaging with minimal box contents.

This was a smart move by Apple to let people spend extra cash for their premium accessories and increase their profit. But who cares those who can afford Apple products don’t think much about its future expenses?

So, now without getting you all bored with my long epic, let us take a look at the launch event.

iMac 2021

It has been a long time since the iMac was overdue a makeover. In 2021, Apple finally decided to give it their magic touch.

They came up with a whole new design overhaul inside and out.

Design and Build
  • On the looks front, the new iMacs look sick!
  • Its slim form factor of just 11.5mm and weighing just 4.5 kgs is very compact and easy to set up.
  • It now comes in seven new colours, making it one of the coolest and trendy all-in-ones out there in the market.
  • Supporting its base is a newly designed and sturdy built stand which also has tilt adjust for the screen.

Except the Design and Build this awesome piece has other features, The other major highlights include:

Performance and Connectivity
  • Powering the iMac is the M1 Soc. It is an octa-core CPU with 4 performance and 4 efficiency cores.
  • Graphics is powered by an 8-core GPU and a 16-core Neural Engine for excellent neural processing, machine learning, and AI.
  • It supports up to four USB-C ports (supporting two USB 3.0 and two USB 4.0).
  • A magnetically attachable colour braided power cord with an ethernet port on the power adapter for a clutter-free experience.
  • Comes with Bluetooth 5.0 and Wi-Fi 6.
Display
  • It comes with a 24-inch 4.5K Retina Display with a resolution of 4480×2520p and a pixel density of 218ppi.
  • It has a peak brightness of 500 nits, support up to 1 billion colours.
  • Wide Colour Gamut (P3).
  • True Tone technology.
Storage and Memory
  • It comes with 8GB of unified memory for the base variant configurable up to 16GB.
  • Storage options include 256GB SSD or 512GB SSD configurable up to 1TB or 2TB.
Webcam Support
  • The webcam has a 1080p Facetime HD Camera.
  • The M1 ISP helps in better image processing.
Audio and Microphone
  • The audio comes with a Hi-fi six-speaker system and force cancelling woofers for the spatial audio effect and Dolby Atmos. It also has a 3.5mm headphone jack.
  • It has an array of three mics for excellent audio capturing and noise reduction.
Operating System
  • Utilizing all the hardware and managing their excellent performance is the macOS Big Sur.
  • macOS has support for loads of apps used worldwide and enhanced UI with cool icons.
Accessories

Input Accessories incuded:

  • Magic Keyboard with Touch ID;
  • Mouse; Magic Keyboard with Touch ID and Numeric Keypad;
  • Magic Trackpad.

These accessories colour match your iMac’s colour.

iPad Pro

The major limelight of the event was the introduction of the latest-gen iPad Pro. It packs some severe upgrades, which are worth noting and to be craved for. Built on the previous design platform, it has its hardware changed. 

Performance
  • It now comes powered by the outstanding M1 chip that is Apple’s latest and flagship processor.
  • It is indeed a significant upgrade over the Apple Bionic chips as it packs some serious amount of performance and efficiency.
  • Built on a nano-meter based fabrication process. It supports the same unified memory architecture.

The inclusion of the M1 chip has made it ‘the fastest device in its segment beating its all-other android competitions.

Display
  • The 12.9-inch Liquid Retina XDR display now is brighter and more colourful than ever.
  • The implementation of mini-LEDs achieves this all. The 12.9-inch display is powered by over 10,000 mini-LEDs, covered by custom optical films and diffusers.
  • This also helps the display to achieve its slim profile to fit in a 6.4mm construction.
  • This innovation helps the display in achieving a 1,000 nits of full-screen brightness;
  • It has over 2,500 local dimming zones, which help in displaying extreme dark scenes truer to life.
  • It also supports True Tone;
  • ProMotion (adaptive 120Hz refresh rate) and
  • P3 Wide Colour Gamut.
  • The 11” variant comes with the Liquid Retina display and features like the ProMotion, True Tone, P3 wide colour gamut and ultra-low reflectivity.
Camera System
  • The front camera features an Ultra-Wide 12MP camera for excellent selfies and good clarity FaceTime.
  • The TrueDepth feature allows you to unlock the iPad with FaceID.
  • On the back is a dual-camera system with a LiDAR scanner. 12MP (wide) + 10MP (ultra-wide) captures perfect photos and videos. The powerful ISP of the M1 chip helps in delivering outstanding quality photos.
  • The LiDAR scanner helps in accurately focusing in low-light conditions, and it unlocks a suite of AR capabilities.
Ports and Connectivity
  • The USB-C port now has Thunderbolt capabilities. It will help in connecting various accessories like external hard disks, displays and docks.
  • It has support for Wi-Fi6 and 4G LTE.
Audio Performance
  • Five microphones on the iPad assure great audio capturing and noise-free communication.
  • Four speakers, two on either side, give you a surround sound effect and support Dolby Atmos.
Operating Systems and Accessories
  • Easy to use and intuitive iPad OS 14.
  • Also supports Magic Keyboard and Apple Pencil.
Check out: Meet iPhone 12

Purple iPhone 12

The new colour variant for the iPhone 12 is a mid-cycle refreshment product. This was launched to evoke spring season vibes and add a fun colour to their existing iPhone 12 line-up.

All the features remain the same, namely:

  • 5.4” OLED screen (iPhone 12 mini) and 6.1” OLED screen (iPhone 12).
  • The fastest processor in a smartphone, A14 Bionic chip with 5G support.
  • Dual camera system for incredible daylight shots and a dedicated night mode for better low-light photography.
  • Ceramic Shield back protection.
  • Aerospace-grade aluminium construction.
  • Spill and splash resistance.

Air Tag

The Air Tags were the most awaited product from Apple for quite a while, but finally, they are launched. It is a tracking device for anything you want, be it a handbag, wallet, your car’s keys, backpacks and whatnot. Moreover, an exciting device to keep track of your things if you tend to forget where you left them.

It works with the Find My app on Apple devices, and it can also be detected on Android devices via NFC.

With the Find My app, you can track your belongings in touch.

  • It has a built-in speaker for playing sound so that you can track where the sound is coming and find your stuff.
  • Precision Finding you can see the distance between you and your Air Tag and follow the directions to fetch it.
  • This uses an Ultra-Wideband technology for tracking and is compatible with devices iPhone 11 and above.

If you are not in the range of tracking by any means, it sends a Bluetooth signal to a nearby Apple device in the Find My network, and that device sends the location of your Air Tag to iCloud.

  • You can go to the Find My app and see its location on the map and track it.
  • This whole process is encrypted and anonymous.

The Air Tag is a circular coin-sized device with a replaceable battery (CR2032) usually found in motherboards and car keys.

  • Comes with water and splash resistance.
  • It can be personalized with custom emojis or your initials to stand out from others.
  • Also comes with keychains and loops (accessories) to tag it easily on anything.
Apple Air Tag

Apple 4K TV

The new Apple TV 4K, now gets upgraded with the A12 Bionic chip, which supports high frame rate HDR. This will enhance the display performance while watching sports, movies and live TV on your big screen at home.

  • Now has the capabilities to play Dolby Vision content at 60 frames per second.
  • It also has support for Dolby Atmos for a truly cinematic experience at your home.
  • Comes paired with, newly designed Siri remote fully built from recycled aluminium.
  • The remote feels grippy in hand and easy to use.
  • It gets newly designed iPods styled navigation buttons with rest other buttons including volume, play, pause, mute, etc.

Apart from this a dedicated Siri button is placed on the side to help you as a voice assistant.

It supports various curated contents by Apple:

  • Apple TV+: One place for your all-day binge-watching, including series, dramas, documentaries, comedies, kids and much more.
  • Fitness +: Choose from various workouts guided by professional trainers and watch them live and perform.
  • Apple Music: Get access to over 75 million songs and enjoy them on your TV.
  • Arcade: Arcade games on your big screen will be so immersive, and the A12 Bionic will help you smoothen your experience.

Apple Card

Apple also introduced an exciting concept of sharing Card and building credit score together.

It is a credit card designed for Apple iPhones, a virtual card built into the Apple Wallet app on iPhones.

Being a software-based system simplifies the whole process of owning a credit card.

Differing from conventional credit cards it eliminates all extra charges, thereby paying fewer interests and providing the next level of privacy and security.

As well as offers daily cash, which is 3% of the amount of every purchase through your Apple card. The amount is credited to your Apple card.

Apple Card Family

It is just like opening a joint bank account but virtually on your phone. It allows the existing customers to add their family members to their Apple card account by sharing Apple card with them in the wallet.

The minimum age requirements are 13 y/o.

  • This will enable transparency between all the member’s expenses and share their responsibilities.
  • Apart from this user’s will be able to pay a single monthly bill for everyone’s expenditure combined.
  • In addition to this, it will have a track of all activities, including positive and negative payment history, which will allow the owner to keep an eye on everything.
  • The main cardholder will be the owner, and the family members would be the co-owners.
  • This will help the owners keep track of the expenses and control their purchase limit, especially for kids(co-owners).
  • Since the whole family is using the same card, it will allow them to increase their credit score jointly.
  • Plus, the co-owners and owner will get the Daily cash for their respective purchases.

In today’s fast generation and growing demand for cashless transactions, this is a very useful idea.

Conclusion

Indeed, it was a big launch, but Apple being smarter, winded it up in just an hour. The videography of the whole event was so smooth I wonder on what devices they were shot and how. No fancy stuff, just sober and straightforward content; this is what Apple is known for.

Some of us were expecting more products to launch, like the Air Pods 3 or something about the rollout of the iOS 14.5.

Can’t say about the Air pods, but the iOS 14.5 may get rolled out at any given point in time.

According to many tipsters and leakers, there were rumours about the launch of the new and updated Apple Pencil and the M1X powered iMacs.

It seemed that these products had been reserved for the next Apple Event, probably going to be held in September or October.

We could also expect some new iPhones at the later event, namely iPhone 13 series, and there are chances for the iPhone SE 2 also to launch.

               So, this was all about the Apple “Spring Loaded” Event.

Hope you all enjoyed the article. 
HAVE A HAPPY TIME READING!!!!

Read How to advertise Your details in Google Mail

Leave a Reply

Your email address will not be published. Required fields are marked *